AB Waste Disposal

Website design for skip hire & waste management company.

AB Waste is Mansfield largest waste disposal and skip hire business. They had a functioning website, but it was outdated, not mobile friendly and lacked the ability to allow customers to order and pay for skips online. The lack of an e-commerce platform was resulting in lost sales opportunities.
Ab Waste disposal home image - Midas Creative

Website goals

  • Adding an e-commerce platform for customers to easily hire and pay for skips online.
  • Creating a better online presence for the waste disposal and skip hire business.
  • Implementing SEO best practices and improving search engine visibility to help the website rank higher in search engines and more discoverable to potential customers.
  • Providing a mobile-friendly user experience for users accessing the website on mobile devices.
  • Enhancing the website’s user experience and make it easy for customers to navigate and find what they need.
  • Allowing customers to make online payments securely through the e-commerce platform.

Design and development

We gathered information about the business, including services, pricing and target audience. We discussed the importance of search engine optimization (SEO), mobile-friendliness and the benefits of an e-commerce platform. Our aim was helping them achieve their goals of reaching a wider audience, driving more traffic to their website and increase sales.

The new website was built using a responsive design, in compliance with google’s mobile-first indexing. We integrated an e-commerce platform to allow customers to easily browse and order skips online, with an option to select the size and booking date of the skip, and make payments securely.

We kept the navigation simple and intuitive, with clear calls-to-action to make it easy for users to find the information they need and place orders. Additionally, we included online forms and a contact page to allow users to easily get in touch with the business.

Ab Waste disposal home image - Midas Creative
ab waste ipad hire skip - Midas Creative
abwaste iphones image - Midas Creative


  • AB Waste reported an increase in online sales due to the integration of the e-commerce platform.
  • An increase in website traffic and leads from improved SEO, helping to drive more traffic to their website.
  • Customers provided positive feedback about the improved website design, functionality and the ease of browsing and ordering skips online.
  • The mobile-friendly design resulted in more mobile users visiting the website which helped the business reach more potential customers.
  • By using the website’s online forms and contact page more customers were able to easily get in touch with the business to request services or ask questions.
  • The website’s improved user experience also led to less bounce rate and increase in conversion rate.
  • The business experienced a positive impact on their revenue through a rise in online sales.
  • The online payment gateway is secure and user-friendly which helped in smooth transaction and retain customers.

midas creative testimonial speech mark - Midas Creative
The guys at Midas Creative really helped me with my website. Great communication, easy to work with, very friendly and nothing is too much trouble.

Absolutely 5 star. Thank you!

Stacey Adkins
AB Waste Disposal

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