Benefits of a ‘Google My Business Page’

Written By Paul Skelton

On 22 Oct, 2017
‘Google My Business Pages’ were created to help small business owners increase their visibility within Google search, Google Maps and Google Plus. Google My Business for mobile is also available on iOS and Android.
Benefits of a Google My Business Page

Benefits of a ‘Google My Business Page’

There are huge benefits to creating your Google My Business Page but most importantly, doing it right will allow you to drive more visitors to your site.

The Google My Business admin dashboard allows you to:

  • Keep your business contact details and information up-to-date.
  • Build loyal customers through your Google Plus page. This means that clients who follow your business page can leave you great reviews about your products or services, which are GOLD for attracting new customers.
  • Increase engagement with your target audience.
  • View information on your related Social Media and Google Analytics accounts.
  • Google My Business Page is also great for Local Searches. “Local SEO” is the search optimisation process of your website that gets you a higher local ranking in the search results and ultimately, more visitors to our website.

The Google My Business Page is used by so many small businesses already and for good reason. We highly recommend you claim and setup your Business Page to be on Google Maps and remain one step ahead of your competitors and for the sake of just 20 minutes of your time (or less), it is well worth the investment.

The guys at Storetraffic have put together an interesting infographic on the benefits of Google My Business for retail clients.

Here’s a quick summary of the benefits of Google My Business Page:

  • Why you should claim your Google My Business profile
  • Why you must verify your account
  • How to optimise your Google My Business listing
  • Why website reviews are so important and how to deal with negative feedback
  • Top tips on using Google My Business

See the full infographic below.

Google My Business Infographic - Midas Creative

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